LEA Professional has announced a partnership with Dubai-based distributor Pro Lab Trading. The partnership will bring LEA’s technology catalogue to customers in the Middle East region. HL Group, LEA Professional’s manufacturer representative partner for the Middle East, helped to bring this partnership together.
“This partnership was an easy choice,” said Mike Gopal, co-founder and group director of HL Group. “LEA Professional’s technology has the potential to make a significant impact across the Middle East, and partnering with companies like Pro Lab Trading is essential to achieving that mission.”
Through this partnership, the Pro Lab Trading team will represent LEA Professional’s Network Connect series of professional amplifiers and companion Dante Connect series featuring Dante and AES67 connectivity. These series enable integrators to utilise cloud-based remote control, monitoring, notifications, and more from any internet-enabled device, allowing them to stay connected anywhere in the world.
“This partnership marks an exciting milestone for Pro Lab Trading,” said Rami Haber, managing director, Pro Lab Trading. “We see this as a long-term relationship built on shared values, a passion for innovation, technical excellence, and a strong commitment to growth and success in the Middle East. We are confident that together we will build a powerful presence for LEA in the region, create strong market momentum, and deliver exceptional value to our partners, integrators, consultants, and end users.”
“The Middle East Region remains a key focus area for our continued growth,” said Scott Robbins, vice-president of sales, at LEA Professional. “Partnering with such a respected team strongly supports our long-term growth strategy in the region.”